✦ hospitality fitness local

Identify at-risk members before they cancel. Keep them.

Gyms that monitor visit frequency and proactively reach out to lapsing members retain 34% more memberships than those that only notice after cancellation.

Catch at-risk members before they cancel ↗Calculate your ROI

34%

fewer cancellations in the first 6 months

19%

of churned members return via win-back campaign

$88

average monthly revenue recovered per successful retention intervention

The problem

Most gyms learn a member has churned when the cancellation request arrives. By then, motivation has faded, the habit is broken, and another gym may have already caught their attention. Retention requires early detection — and most gym software doesn't alert you until it's too late.

How it works

We connect to your gym management software (Mindbody, Glofox, PushPress) and monitor every member's visit frequency. When a member's check-in frequency drops — from 3x per week to once in two weeks — the system flags them as at-risk and triggers a personal outreach sequence: a text from their coach, an offer of a free PT session, or a class recommendation. Win-back campaigns for churned members run automatically on a 30/60/90 day schedule.

What you get

Visit frequency monitoring

Real-time tracking of check-in cadence per member; trend alerts at configurable drop thresholds.

At-risk member alerts

Staff notified when a member's frequency drops below your threshold — before cancellation intent forms.

Personalized outreach sequences

Automated text or email from their assigned coach or front desk — not a generic blast.

Churn prediction scoring

ML-based risk score per member based on visit history, class attendance, and engagement.

Win-back campaigns

Churned members receive a 30/60/90 day re-engagement sequence with a return offer.

Retention dashboard

Monthly retention rate, at-risk count, and intervention success rate — all tracked.

Common questions

Does it connect to Mindbody?

Yes — Mindbody, Glofox, PushPress, ClubReady, and Zen Planner all have supported integrations.

Can coaches receive the at-risk alerts for their own assigned members?

Yes — alerts can route to the member's assigned coach or PT rather than a central front desk.

What if the member is on a freeze or medical leave?

Frozen memberships are excluded from at-risk monitoring automatically until the freeze lifts.

Catch at-risk members before they cancel

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